The red poppy has no scent, yet it is immortalised as an iconic sensual powdery and musky floral perfume launched in 2000: Flower by Kenzo.

Over the years, Kenzo has created a series of various iterations of Flower, each one distinct yet familiar with the undertones of the original.

This May, Kenzo launches a new version: Eau de Lumiere, inspired by another scent-less blank slate, a ray of light.

Like rainbows, the morning sun, a shining prism.

Eau de Lumiere is bright, fresh, soft, floral, angelic.

Notes of this pink juice: Bulgarian rose, jasmine sambac, bergamot, white musk.